A miserable failure. That is the al-Qaeda senior leadership (AQSL) internal assessment of the effectiveness of bin Laden’s recent message “to the American people.” That much is clear. And what the world may be seeing is the end of Adam Ghadan’s days of advising al Qaeda’s leadership on American domestic politics and the manipulability of the American psyche.

But al Qaeda has a greater problem on its hands than a single failed message – one which can be recovered from with a subsequent ‘successful’ and compelling message. Al Qaeda’s more urgent problem is one of internal security, as the media and intelligence storm surrounding al Qaeda’s latest message was set off by the reporting of an American-produced transcript of bin Laden’s words before the video was publicly released by as-Sahab, al-Qaeda’s media arm.  Full Piece